"Blu Products" is a start-up company from Florida and wants three new Android smartphones(JIAYU G2S) on the market that will settle in the high-end sector. It wants Products Blu score with a cheap price and proclaim the same full-bodied, it can record with the Galaxy S4 loose. There is something to it or is it a marketing gimmick?
The top model of Blu product will be offered for $ 299 on Amazon and have a 5-inch high-definition display. The device runs on Android 4.2(JIAYU G3 buy) and comes with a 13 megapixel camera on the market. At least in terms of screen size and the camera being used, it would at least roughly similar to the Samsung Galaxy S 4, but is offered a better price. A second model, which will also be available for $ 299, is the Blu LifeView. This smartphone has a huge 5.7-inch HD display and a 12 megapixel camera on the rear side as well as a 5 megapixel camera on the front and is the counterpart of Samsung's Galaxy Note.
The same, only cheaper
Sammy Ohev-Zion, CEO of Blu Products is convinced of its business strategy and plans to sell low-quality smartphone(ThL W2+) with sufficient power to its customers. Blu Products wants to unlock all of its smartphones to distribute to its customers, and expects a competitive advantage over its competitors. In 2009 Blu Products has already sold 70,000 smartphones, last year it was 4.1 million units. These sales will surpass Blu producst with its new top model again.
Sammy Ohev-Zion worked 17 years of his life in sales and therefore knows how to bring his best smartphones to customers. He did use his connections and is now listed on Amazon, Newegg, and Best Buy. Other partners are to follow.
What do you think, a largely unknown producer to compete with Samsung or HTC, or is it all just empty promises?
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